Heather Vee

www.mediaoscura.com | heather@mediaoscura.com

Freelance writer, web designer, social media director, former community radio DJ, and former administrative professional with 20 years of practical experience looking to apply passion and skills to meaningful, collaborative projects.

I am a media enthusiast—books, music, film, television, visual art, podcasts, etc.—and particularly love empowering creators, makers, and entrepreneurs to put their best foot forward online.

experience > skills > publications > testimonials > portfolio > interests

Media Oscura, LLC—Owner & Web Designer

February 2019 - present

• As sole owner and operator, have brought over 60 projects to fruition, building a loyal clientele of repeat customers and drawing new ones largely from word-of-mouth.

• Web design portfolio includes a diverse mix of professionals and community organizations, award-winning authors and entertainers, and other creators and makers that now have an online presence reflective of their values and aesthetic.

• In addition to website design and maintenance, my services include marketing and administrative work to reinforce each client’s brand: writing newsletters and website copy, creating a consistent aesthetic between website and social media profiles, and creating graphics for related digital and physical material as needed.

Downtown Radio (KTDT 99.1FM), Tucson—Radio Oscura DJ & Host

October 2015 - October 2022

• Curated and hosted weekly show Radio Oscura on LPFM station Downtown Radio, and independently produced over 300 shows over seven years.

• Radio Oscura was the only darkwave-centric radio show broadcasting in southern Arizona, filling a musical niche often ignored in broadcast radio.

• Designed all promotional material and maintained a branded social media presence on Instagram (3.4K followers) and Facebook (2K likes/follows), and maintained communication with artists, record labels, promoters, and listeners.

• Facilitated song premieres for acts Victorian Death Photos (Dallas, TX), Rare Kreature (Gilbert, AZ), Blood Moon Wedding (Oakland, CA/Reading, UK), and SKLTN CHR (Austin, TX).

• Starting in March 2020, I recorded, edited, and mixed each show for broadcast.

Downtown Radio (KTDT 99.1FM), Tucson—Board of Directors & Web Administrator

March 2020 - October 2022

• As Web Administrator (March 2020 - October 2022) maintained the station’s website at downtownradio.org.

• As Administrator (March 2020 - September 2022) coordinated incoming DJ applications for Programming and facilitated on-boarding new DJs and staff, assisted organizing the programming schedule which encompassed 71 time slots and 39 shows, maintained all avenues of communication (mailing lists, emails, Slack) and the station’s website at downtownradio.org.

• As a member of the Board of Directors (March 2020 - December 2021) co-facilitated grant applications and presentations that landed the station a $10K grant from the City of Tucson, co-coordinated station operations and programming for a staff of over 50, recorded and produced underwriting spots for air, designed and maintained Downtown Radio’s social media presence, and redesigned downtownradio.org to more prominently feature our DJs/shows, community partnerships, and mission of mental health awareness.

Featured Testimonials

“Heather took my whole business to a new level with her ability to provide and create a website that truly represents my passions and how I desire to present my business to the world. The reaction from my community and clients has been huge, and I have already received more inquires and interest in my products and services! Her work ethic is unmatched and her ability to deliver in a timely matter was super impressive.”

Anthony “Mr. Nature” Aldinger, award-winning children’s performer of Mr. Nature’s Music Garden

“Heather is a delight to work with. She's thorough and professional and extremely good at her job. I had been dreading updating my website, but she made the process so easy, and I couldn't be happier with the results—my site now looks beautiful and does what I want it to. I absolutely recommend working with her.”

Kat Howard, award-winning author

“I spent a long time being extremely intimidated about getting my author website professionally designed. I didn’t know if I could go to someone without any of my own ideas in place, and I had none. Heather made the process basically painless. She walked me through finding what I like and don’t like in a website, what kind of colors and designs I really love. She also really thought about what my website would actually be used for, about my own skill level and what I could update on my own, and she made me a website that isn’t only beautiful, it’s functional. A genuine delight to work with.”

Sarah Hollowell, author and activist